PUBLIC RELATIONS

CASE STUDY

WOI + Branded Pros PR

2019 Season

It was an exciting year for World of Illumination + Branded’s public relations strategy and ultimate outcome. In 2019, a grand total of 160 online, print, influencer/blogger and TV hits yielded an audience of more than 267 million. This, translated into dollars, is more than $146.1 million, which is $145 million over the 2018 season.

Notable National Online Coverage:

YAHOO NEWS    I    FORBES.COM

  • 39 television hits

  • 102 print + online publications

  • 19 influencer/blogger posts

National Audience: 266,576, 202

Publicity Value: $145,963,663

  • LinkedIn - White Circle
  • LinkedIn - White Circle

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